One QR Code for App Store and Google Play
Print one code. iPhones open your App Store page, Android phones open Google Play, and everyone else lands on your website — decided at the moment of the scan.
Create your app QR → Buy Dynamic QR- iOS → App Store, Android → Google Play, desktop → your website
- One design for posters, packaging, ads and slides
- See the iOS vs Android split of your scans
- Change store links or the landing page without reprinting
$24.99/yr — unlimited dynamic codes, scan analytics and smart routing. Included in PRO.
Printing two QR codes — one for each store — makes people stop and think which one is theirs, and many simply give up. A single dynamic code removes the choice: it checks the phone’s operating system at the moment of the scan and opens the right store. Because the code points to a short link you control, you can also change the destination later, for example when you launch a new app listing or want to send people to a campaign landing page first.
How app teams use a download QR code
1. Set the default
Use your website or a landing page as the default destination for computers and other devices.
2. Add two rules
OS is iOS → your App Store link. OS is Android → your Google Play link.
3. Print it everywhere
Packaging, posters, event booths, slides, flyers and print ads — one code for every audience.
4. Measure the split
Stats show scans by device and day, so you see how much of your audience is on iPhone and how much on Android.
Why a dynamic app download code
Right store, every time
Routing by operating system sends each phone to the store it can actually install from — no second code, no confusion.
Localised landing pages
Add language or country rules to send German phones to your German landing page before the store, if you need one.
Future-proof print
New app ID, a store listing for a new region or a beta link — change the destination and every printed code follows.
$24.99 / year
Unlimited dynamic codes with editable destinations, scan analytics, smart routing by OS, device, language, country or city, pause and reactivate, CSV import of up to 200 codes and ZIP export. Included in the PRO plan.
Create your app QR →App Download QR Code — FAQ
How does one QR code know which store to open?
When someone scans, the short link reads the phone’s operating system and applies your routing rules in order: iOS goes to your App Store link, Android to Google Play, and anything else to the default destination.
What happens if someone scans it on a computer or tablet?
They get the default destination, usually your website or a page with both store badges. You can add a Device rule if you want tablets to go somewhere specific.
Can I see how many iPhone and Android users scanned it?
Yes. Stats break scans down by device as well as by day, country and city, and list the latest scans.
Can I add UTM parameters for my analytics?
Yes. Every destination is a normal URL, so you can add UTM tags to the website link and campaign parameters your store listing supports.
Will the printed code change if I update the store links?
No. The pattern encodes a short innovativ.page/q/ link that stays the same; only the destinations behind it change.
What does it cost?
The Dynamic QR add-on is $24.99 a year with unlimited dynamic codes, OS and device routing and scan analytics. It is also included in the PRO plan.
More detail on the product: Dynamic QR Code overview.
Summary: An app download QR code is a single printed code that opens the Apple App Store on iPhones and Google Play on Android phones. The All Innovativ Dynamic QR add-on ($24.99/year, unlimited codes) does this with OS routing rules, sends other devices to a default website, and shows how scans split between devices.
App developers, startups and marketing teams put app download QR codes on packaging, posters, event booths, presentations and print ads. A single dynamic code is easier for people than two store-specific codes because the right store is chosen automatically at the time of the scan. Since the code points to a redirect link, store links, landing pages and campaign parameters can be updated later without reprinting, and scan statistics by device show the iOS–Android split of the audience.